The Maltings (Berwick) Trust is organizing a new exhibition of works by LS Lowry at The Granary Gallery from 26 May – 13 October 2024. The exhibition developed in partnership with The Lowry, Salford, will include 20 original works by Lowry exploring his relationship with Berwick and his lifelong fascination with the sea.
The exhibition has created sponsorship opportunities for local businesses.
1. Lowry Trail Leaflet
A revised Lowry Trail leaflet will be produced to promote both the Lowry Trail and exhibition, and this provides an opportunity for local businesses to advertise on the leaflet.
The revised brochure will have a larger print run of 15,000 leaflets printed by Fantasy Prints and distributed to tourism businesses across Northumberland by A-ha Distribution. (Full distribution list available on request).
Adverts will be minimum size of 39mm x 60mm, however the final size will depend on the number of advertisers.
Sponsorship cost: £100 per advertisement.
If you are interested in this opportunity, please contact Louise Dixon:
louise.dixon@northumberland.gov.uk
07790 986683
Deadline for expression of interest is Monday 18th March 2024.
2. Lowry Trail Boards
The Lowry trail comprises 19 interpretation boards, attracting visitors to Berwick and encouraging them to explore the wider areas of Tweedmouth and Spittal, walking in the footsteps of LS Lowry. There is an opportunity to support the future of the trail with well-maintained boards via annual sponsorship. Sponsors will be listed on one of the boards and on the Lowry Trail page on Visit Berwick.com with a link to their business page.
Sponsorship cost: £50 per business per year.
If you are interested in this opportunity, please contact Louise Dixon:
louise.dixon@northumberland.gov.uk
07790 986683
3. LS Lowry Exhibition
The Maltings has opportunities available for local businesses to sponsor the exhibition at The Granary Gallery.
It is expected that upwards of 12,000 people will visit the exhibition. Visitor evaluation from previous exhibitions indicates that people will travel to Berwick from across the country to specifically to see the exhibition, spending more time and money in the town, including overnight stays.
Exhibition sponsorship Option 1 includes the following benefits:
Listed as a business sponsor on a wall panel in the exhibition.
Listed as a business sponsor on exhibition marketing materials, exhibition catalogue and press releases including those circulated nationally by Brera PR.
Listed as a business sponsor on the Maltings website, brochures, e-newsletters and in social media posts relating to the exhibition.
8 x invitations to a preview of the exhibition before it opens to the public.
8 x free tickets for members of your staff to visit the exhibition as many times as you like.
10% Discount on Lowry merchandise during the exhibition.
Sponsorship cost: £500 per business
Exhibition sponsorship Option 2 includes the following benefits:
• Listed as a business sponsor on exhibition marketing materials and press releases including those circulated nationally by Brera PR.
• Listed as an exhibition business sponsor on the Maltings website, brochures and in e-newsletters relating to the exhibition
• 4 x invitations to a preview of the exhibition before it opens to the public.
• 4 x free tickets for members of your staff to visit the exhibition as many times as you like.
Sponsorship cost: £250 per business
If you are interested in this opportunity please contact James Lowther, Head of Visual Art at The Maltings:
james.lowther@maltingsberwick.co.uk
01289 333075